David's right. The software is bundled, packaged, and labeled a bit differently when sold through third parties like Amazon where there are three editions: Essentials, Deluxe, and Platinum.
See comparison table in product description:
http://www.amazon.com/Family-Tree-Maker-Platinum-2012/dp/B00...
See comparison table in product description:
http://www.amazon.com/Family-Tree-Maker-Platinum-2012/dp/B00...